Thursday, 1 September 2011

You'll find our topics for the 2011-12 Masterclass programme below

But first, this video introduces masterclasses: what they are, what they set out to do, and how you can get involved in them.

Masterclasses on your iPhone
Get Masterclass updates plus a great deal more from  Multimedia Journalism: A Practical Guide on your iPhone
The MultimediaJournalism iPhone app is the perfect way to stay up to speed with all aspects of multimedia journalism.
The free app combines:
  • Latest multimedia journalism news from a wide range of sources
  • MMJ Masterclass updates: previews of the latest tuition, from industry experts. Check out the Improve your Video Storytelling masterclass now
  • Twitter feed
  • YouTube channel
  • Audioboo podcasts
Install the instant app by visiting this link on your iPhone:
Or, if you are on a computer, Send it to your phone by clicking here:

Masterclass weekly newsletter

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Masterclasses 34-50: the 2011-12 season

The next 16 masterclasses will appear during the 2011-12 academic year. Here’s an outline of what’s planned.
It’s not set in stone, and if there are items you’d like to see added, or if you have input into any of the topics listed, feel free to get in touch via the Contact button, or by DMing @andybull.

Masterclass 34: Getting started in social media

Because social media has developed so fast in the 18 months since MMJ was published, it’s time to bring everything up to date.
So I’m adding three masterclasses in using social media for journalism that correspond with the three learning levels – getting started, building proficiency and professional standards – of the MMJ project.
Those new chapter will be web-exclusive for now, but will be added to the next print edition of MMJ.

Masterclass 35: Building your sources with RSS feeds, bundles and pipes

We looked in the last masterclass at how social media can be a valuable source of stories, contacts and tools for research. Now we add to that with a look at the use of RSS feeds, and how to combine the sources you want to keep tabs on into combinations, known as bundles or pipes, that make such sources manageable.
September 16

Masterclass 36: Location-based journalism. The latest Geolocation and mapping tools

September 30

Masterclass 37: Building proficiency in social media

We take our use of social media to the next level.
October 14

Masterclass 38: How clever, well-crafted headlines and good SEO can be compatible

The latest advice on how the often-conflicting arts of search engine optimisation and headline writing can be reconciled.
October 28

Masterclass 39: Getting started in Wordpress.

How to create great, professional websites for your journalism. We’ll kick off by getting a basic site up and running.
November 11

Masterclass 40: Professional standards in social media

Bringing your use of social media up to the standard expected of a newly-qualified multimedia journalist.
November 25

Masterclass 41: Smartphone photography

Smartphones have become invaluable photographic tools. There are all sorts of apps to enable you to create really professional images on them, and hardware that helps transform them into fully professional cameras. We’ll look at all you can now achieve.
December 9

Masterclass 42: Building proficiency in Wordpress

Using customised themes to create a really impressive Wordpress publishing platform for your journalism.
January 6 2012

Masterclass 43: Building proficiency in data journalism

Building on what was covered in Masterclass 20 to develop your skills in finding, sifting and visualising data.
January 20

Masterclass 44: How to create multimedia promo widgets

We’ll look at building customisable widgets that will enable you to embed blog and Twitter feeds, photo and video galleries in your website.
February 3

Masterclass 45: Professional standards in Wordpress

Bringing your skills in creating and managing a Wordpress publishing platform up to those expected of a newly-qualified journalist.
February 17

Masterclass 46-50: How to choose a specialism, Series 2

We looked here at eight popular journalistic specialisms. Now we feature a second series, including:
  • Technology
  • Music
  • Education
Fortnightly from March 2

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